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Clickatell ZA | Social Networking / Applications

Mobile Social Networking Success Stories

Reach your local South African or international target audience through the power of mobile marketing

Choosing Clickatell as your mobile messaging partner can make all the difference to your mobile social network. Major companies all over the world such as Rummble and Bluepulse with their mobile messaging needs trust our company.


South Africa is in the top 10 countries of active (social network) users and ranked number 9 of countries with the most users to target...

Paul Francis, TechCrunch

Powered by Clickatell's mobile messaging applications, leading organisations are using SMS to add value to the social networking experience of their users.

Bluepulse, one of the fastest growing mobile communities in the world, delivers more than 150 million messages per month to users in more than 190 countries. Using cellular technology, Bluepulse allows users to send messages, update their status, and send pictures or videos to their network wherever and whenever they want. They allow users to choose to receive SMS alerts about new mail or to receive a daily summary of their Bluepulse activity.


"Clickatell provides us with a proven messaging solution with the widest global reach and quality of service ensuring timely delivery regardless of location or device. We wanted a global messaging provider because our community is worldwide and our users don't deserve any limitations."

Ben Keighran, Founder and CEO of Bluepulse

Migg33, a mobile social networking service, offers their 13 million users cost savings on VoIP calls, text messaging, profiles and photo sharing. Mei Lin Ng, co-founder says that, "Clickatell is a very valuable and supportive partner...(They) help us deliver our SMS traffic to the global market."

Rummble, a location based social search and discovery tool, allows users to find location content without a traditional keyword search. Results are personalised based on the profile of the user and the content of their social network.

Andrew J Scott - Founder/CEO of Rummble


"SMS allows users to interact with Rummble on their mobiles, despite not being able to utilize a Java application or access the mobile web. Clickatell offered Rummble the functionality which has enabled us to launch globally, regardless of our member's handset capabilities."

Andrew J Scott, founder and CEO of Rummble.

The mobile instant messaging company, MXit, founded in South Africa in 2005 has over 8 million registered users that exchange more than a hundred million text messages per day. Users can also exchange greetings cards, sound clips and pictures.


"With industry giants such as Google, Yahoo, Facebook and others now investing millions into mobile messaging strategies, we are seeing an up-surge in customer growth...Clickatell provides social networking companies something that they have never had before - proven reliable global text messaging delivery that is rapidly and easily deployable across every type of mobile social messaging situation. Our customers understand that mobile is the place to start when delivering social networking."

Pieter de Villiers, CEO of Clickatell

Harness the power of Clickatell's powerful SMS solutions now. Take a test-drive of our developer-friendly API's and radically increase the reach and value of your social network.

SOCIAL NETWORKING CASE STUDY: RUMMBLE

Rummble, a fast growing location bases search and discover tool, looked to Clickatell to take their business global. Their award-winning algorithm gives personalised results based on the individual users profile and social network content. Realising that they needed to reach users who were more comfortable with SMS than using Java applications as well as users in developing countries that did not perhaps have access to data connections, Rummble opted to use Clickatell’s SMPP product.

This robust connection allows them to utilise the immediacy of SMS text messaging to both push content and send alerts to their users. With the two-way messaging capacity of Clickatell’s user-friendly API connection, Rummble can now reach their users anywhere in the world, whenever they want. Clickatell’s SMS Gateway offers a network reach of over 200 countries through more than 700 developers allowing Rummble to extend their global reach and expand their market.

In addition to the reliability offered by Clickatell’s award-winning SMS Gateway, Rummble also was assured of fast inbound and outbound messaging. The connection between the SMPP API and the SMS Gateway is continuous allowing for very fast delivery of messages. This enabled them to respond quickly to queries from their clients and by sending test SMS messages to clients they could test connectivity issues. The SMPP product that they chose to use is ideal for sending out high volume messages.

“We integrated with Clickatell quite early on in our private beta service, and have been using them on our launched platform since. The support offered by Clickatell has been great and the business relationship with account managers personal.”
Andrew J Scott - Founder/CEO of Rummble

Our gateway connectivity options are will allow your users to be connected anytime, anywhere. Read more here.


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